Enhancing Visitor Experience with Paula at XPOMET Medicinale 2024
Client Story – XPOMET Congress 2024: How AI Avatar Paula Enriched the Event
About the project
XPOMET Medicinale 2024 is one of the leading healthcare and innovation events held annually in Leipzig, bringing together a global community of healthcare professionals, technology innovators, and industry leaders. The event showcases the latest advancements in medical technology, digital health, and healthcare solutions through a variety of exhibitions, presentations, and networking opportunities.
In partnership with Johannesstift Diakonie Services GmbH, we introduced Paula, an advanced AI avatar, to enhance the event experience for attendees. Set in the Pauls Health Area, Paula provided multilingual support, navigation assistance, and real-time information to help visitors make the most of the event. The area also featured Paul, a 2D AI hologram representing a real patient, adding a unique visual element to complement Paula’s interactive capabilities.
Challenges
The XPOMET Medicinale 2024 was a exciting event with numerous exhibits, presentations, and networking opportunities happening simultaneously. With such a dynamic and noisy environment, ensuring that attendees could access clear and accurate information without feeling overwhelmed was a significant challenge.
Key challenges included:
- Noise Levels: Maintaining effective communication in a loud event space with high foot traffic.
- Information Overload: Providing easily digestible information about schedules, companies, and presentations amidst a wealth of event content.
- Visitor Guidance: Helping attendees quickly find relevant booths, sessions, and areas of interest
Solution
To address these challenges, we implemented Paula, our AI-driven avatar, in the Pauls Health Area. Paula’s capabilities were tailored to enhance visitor interactions, including:
- Multilingual Communication: Paula could seamlessly converse in both English and German, allowing attendees to switch languages dynamically during the conversation. This feature provided a unique and inclusive experience, as visitors could adjust the interaction to their preference without interrupting the flow of the conversation.
- Automatic Language Detection: Paula automatically recognized the language spoken by the user—whether English or German—and seamlessly adjusted her responses accordingly. This made interactions intuitive and natural, with no need for attendees to manually select a language.
- Advanced Function Calling: In addition to general event information, Paula had access to comprehensive details about the event, including information about exhibitors, the conference program, and other specific event-related topics. Using these capabilities, Paula offered personalized recommendations tailored to the interests or profiles of visitors, as well as the current time and location.
- Dynamic Visuals: Based on the conversation, Paula identified users’ intents and displayed exhibitor logos within the application. She also provided additional relevant information about the exhibitors, enhancing the overall user experience.
- Real-Time Web Search Capability: Beyond answering event-specific questions, Paula could provide real-time answers to general inquiries using internet-based information. Attendees could ask Paula anything from the local weather to complex questions such as the number of doctors in Germany, showcasing her versatility.
- Wakeword Detection for Instant Activation: Paula initiated interactions with a simple greeting, “Hallo Paula.” This feature relied on a locally processed wakephrase detection model, ensuring quick responses while maintaining privacy, as no data was transmitted to the cloud. Additionally, Paula recognized when a user intended to end the conversation and automatically deactivated herself.
Benefits
The integration of Paula at XPOMET Medicinale delivered several key benefits:
- Enhanced Visitor Experience: Attendees enjoyed having an accessible, interactive assistant who made navigating the event and obtaining information seamless and enjoyable.
- Positive Feedback and Engagement: Many attendees interacted with Paula and provided overwhelmingly positive feedback, highlighting her responsiveness and versatility as key strengths.
- Streamlined Information Access: Visitors could quickly find relevant details about presentations and exhibitors, allowing them to make the most of their time and fully engage with the event’s offerings.
- Multilingual and Dynamic Adaptability: Paula’s ability to seamlessly switch between English and German during conversations provided an inclusive and highly personalized experience, catering to the diverse audience at XPOMET Medicinale.
- Increased Engagement for Exhibitors: Paula’s ability to direct attendees to specific booths and sessions resulted in greater visibility for participating companies.
Paula’s presence at XPOMET Medicinale 2024 demonstrated how AI can enhance event experiences, even in bustling and challenging environments. By making information easily accessible and interactions seamless, she contributed significantly to the event’s success.
At theBlue.ai, we specialize in creating custom and scalable AI solutions tailored to your specific needs. With expertise in Generative AI, machine learning, and natural language processing and many more areas, we help businesses transform their ideas into innovative, practical solutions.
If you’re interested in developing an AI avatar or other AI-driven solutions, let’s discuss your project! Visit our website to learn more about our AI avatar services and discover how we can help bring your vision to life.
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